Today, I’ve been at ‘Ignites’, NPC’s annual conference. Our Digital Lead, Alex Green ran a session called ‘Should you build an app?’. He said that there are over four million apps out there – which sounds like a lot to me! He also made the point that apps don’t just cost money to develop, but they cost a lot of money to run, promote, and upgrade.
So building an app isn’t always the answer! And there might be another digital solution to a problem.
Alex took us through several tools used in the UX world to think about tackling user… Read more “Should we build an app?”